Digital Marketing Lead - Hilversum

The EMEA Brand Moments team is focused on delivering the most connected and premium digital journeys for our consumer across Nike Digital Ecosystem during key sport, brand defining and commercial moments.

It's a temporary role due to maternity leave, till the end of October 2025 for 40 hours a week. We are looking for someone to start as soon as possible.

• Salary based on experience
• Temporary role till the end of October 2025
• 40 hours a week
• Hilversum
• Working for Nike and the coolest Digital Campaigns
• Senior Digital Marketing role

who are you

What you bring:

• You have a minimum of 5+ years of workexperience in a similar role, working across multiple projects and understanding buyer behaviour;
• You are able to work with cross-functional teams;
• You are a strong communicator;
• You are a strong influencer, selfstarter and can plan strategically;
• You have experience with coaching more junior members of the team;
• You have experience with Airtable, Figma, Adobe Analytics;
• You have strong presentation skills;
• You have experience working with different agencies and managing huge projects.

what will you do ...

Nike's mission is to become #1 digital brand for EMEA youth during key brand moments.

You have strong understanding of the sport and lifestyle dimension consumers and ability to connect with them through a digital lens.

What you will do:

• Lead by example on strong x-functional partnership within brand (CFOP's & Functions) and business to support the team in delivering industry defining integrated plans;
• Drive deep expertise on best in class digital journeys as well as on how to optimise our full ecosystem for key brand and retail moments;
• Drive key seasonal moments in collaboration with Global Counterparts. This includes optimising season over season based on data insights, and the co-creation or adaptation of VC, adoption of assets, and creation of digital plans, ensuring it's serve
• Manage and influence the seasonal approach and follow through with all counterparts to ensure precision, impact, and Brand Standards work;
• Lead end-to-end key moment plans including commercial and brand initiatives, brining x-functional team together and driving clarity;
• Integrate Membership to be an accelerant of Moments priorities. Additionally, work very closely with the lifecycle and other team to bring learning agenda and measurement plan to unlock our ability to serve every member;
• Think strategically upstream when defining a season, and attention to detail required for downstream collaboration with brand creative teams to bring a campaign to life. Take a long term, big picture view of the business.
• Recommend digital standards and requirements to global brand Initiatives, brand creative and media counterparts to lead with EMEA relevant content. Brief and manage external agencies for strategic and seasonal work.

where will you work

Nike maintains a hybrid working model, 3 days in the office, 2 days from home.

• Access to the gym facilities on campus;
• Commuting allowance of € 0,23 per km;
• 25 vacation days if you work 40 hours per week a full year;
• Diverse team;
• Work from home allowance of €5 per day on days you are working from home;
• 8.33% holiday allowance.

job application

Kun jij je helemaal vinden in deze vacature? Solliciteer dan en stuur je motivatie en cv naar ons op!

• experience

• qualifications

HBO

share this job.