Global Marketing Manager Growth - Amsterdam - ref. s88290719
The mission of the role is defining, implementing and executing the global marketing strategies for all markets worldwide for the Challenged Growth Category with emphasis / focus on key countries.
You will focus on Strategy Creation & Execution, Innovation Management, Brand & Communication Management & New Global Platforms. At the same time, you need to engage and coach country brand managers / project managers in the markets as well as community managers.
Your main responsibilities are:
- Defining and implementing brand platform, strategy and innovation to ensure a success in markets.
- Bring to life clear portfolio plans Implement and execute the marketing strategy
- Deliver the brand strategies by initiating, developing and driving brand plans
- Formulate and control the marketing budget related to the product group(s)
- Drive SKU and recipe optimisation process;
- Ensure an excellent communication with the Marketing colleagues of the Groupe Danone in order to optimize group synergies
- Contributes to market share and brand awareness growth
- Develop and grow the two direct report in their career path
- Communication and liaise Contributes to market share and brand awareness growth with external agencies;
- You are responsible for accurate forecasting and operational excellence of all marketing activities assigned to you
- You are project leader on several business enhancing projects
Passionate educated person, who wants to make an impact by helping millions of kids around the world suffering from malnutrition and support the SNU business by accelerating this fastest and most profitable category for the SN division. Always drives self and others in excellence in execution within a multicultural team.
- Bachelor or Master education level, qualification in Marketing
- 10+ years working experience in a consumer marketing environment is prefered
- Leadership skills
- Speaks and writes English (other languages a plus)
- Travel required
- Affinity with nutrition is required
- Intercultural communication, relationships and negotiation skills
- Transparent, ethical and trustworthy
- Relationship building skills and commercial awareness
- Experience in Product/Brand Management
10 Marketing competencies:
- Passionately listens to &understands stakeholders
- Category & Brand Vision, Strategy and positioning
- Business Strategy, Planning and Performance Management
- Collaborates, Co-creates, Manages projects, Maximize Partnerships
- Integrated Communication Strategy Development
- Media Strategy & Execution
- In-store Marketing for Shioppers & Trade/Customer Partners
- Build a clear & engaging consumer relationship
- Love for food and taste for great and healthy products
- Products, packaing and Business model renovation/innovation
Bring your unique perspective, ambitions and entrepreneurial ideas to the table – the impact you could make might just surprise you. One Planet. One Health – BY YOU.
We’re proud to be a B-Corp certified company. That means we meet the highest verified standards of social and environmental performance, transparency, and accountability in everything we do. We’re committed to building a diverse and inclusive team.As an Equal Opportunities Employer, we base our hiring decisions on merit, job requirements and business needs.
- all applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status
We Offer
It’s an exciting time to join Danone. And the best part? You’ll be supported to grow an impactful career that you can be proud of. Together, we’ll build a healthier world. All Danoners receive a complete package of benefits. This includes a competitive salary and yearly bonus, a premium free pension and great discounts on health insurance and Danone products.We understand the importance of flexibility and offer 30 days of annual leave (with the opportunity to purchase more).
What’s next?It’s simple – hit the “apply” button. In order to comply with GDPR we can’t process your personal data without your given consent, so please apply directly via this website. Good luck! We can’t wait to meet you.
Need more information? Please contact me, Esther Vermeer, Talent Acquisition Manager Sales & Marketing via esther.vermeer@danone.com.
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