North Region Marketing Specialist
At The Fork we believe that the best things in life happen around the table, and we are on a mission to connect the world's favorite restaurants and the broadest community of loyal diners.Finding the best dining experience for our Diners community or boosting restaurant performance for our Restaurateurs Partners has never been easier thanks to our signature products:
The Fork App: our free restaurant discovery & booking app that helps you find your next table with ease.
The Fork Manager: our innovative software tool that digitizes restaurant operations, empowering our Restaurateurs to manage bookings efficiently and boosttheir revenue.
The Fork PAY and The Fork Gift Card: quick and easy ways to pay directly from The Fork app.
At The Fork, we also believe that people truly make the difference. None of this would be possible without our vibrant Forkies community. Our strong core values—Better Together, Ownership, Respect, and Growth—are the guiding principles of everything we do, shaping our behaviors: "Come as you are," "Dig in," and "Make it Memorable".
The Fork leads the restaurant booking market in Europe and operates in 11 countries. Our offices boast a fully international team working together in a flexible, multicultural, and constructive environment that provides everyone with space to grow, both professionally and personally.
To learn more about The Fork and our Forkies, explore our official site: https://www.careers.thefork.com
Within the North Region Marketing Team (United Kingdom, Sweden, Netherlands), you will work closely with several Marketing Specialists that are working on CRM, Paid Acquisition, Brand and B2B Marketing, as well as other departments such as the local Sales Teams and Central Marketing Teams.Who you are and what you will do:
We are a purpose led organisation with the ambition of building the strongest hospitality brand across our territories, with exponential growth planned over the next few years.This is a hands-on role that requires a proactive and problem-solving approach.
We are looking for a fluent Dutch and English speaker with a passion for the restaurant industry and a keen interest in using marketing and content to help businesses thrive. Supporting the North Region Marketing team, you will be responsible for aligning and delivering our marketing content across channels and platforms to ensure that our B2C and B2B efforts are clear, effective, and of high quality.This includes the opportunity to build and optimize processes to have a real impact on day-to-day activities within several teams and bring our diners and restaurant partners even more value. Besides ensuring quality content, you will be finding and recommending optimisation opportunities for processes such as branding and content collection as well as defining KPI's and a monitoring structure for business impact of your activities.
You will work closely with Marketing, Sales and Account Management teams.
Responsibilities:
- Coordinate and support in the creation of new content and media materials with the B2B and Brand managers for the North Region.
- Be the owner of the NL social media, influencer, and communications plan. Work closely with the regional and central marketing teams for developing and implementing engaging and creative campaigns.
- Support and execute our external B2C and B2B communications and marketing such as email, website, CRM, and social media while working closely with the B2B and Brand managers in a supporting project role.
- Work with B2B and B2C/Brand marketing for the Netherlands through market-specific activities and events.
- Support the Restaurant Offer team in optimizing the user journey and restaurant profiles.
- Copywriting activities such as translations of communications and activities on social media
- Align with central teams to manage and direct the North Region B2C CRM strategy.
- Interdepartmental collaboration with sales, operations, product, CRM, affiliation, brand, and communication teams
- Generate accurate and timely reports on activity and performance as required
- Monitor and report on competitor and industry activity, trends, campaigns, and more
- Maintenance and management of the website and apps (banners, photos, tags ...)
Skills:
- Fluent in English and Dutch (spoken and written)
- This role is suitable for recent graduates, or candidates with 1-2 years of experience in marketing, communications
- Basic Excel skills
- Analytical skills and interpretation of results
- Project management, autonomy, proactivity.
- Organized and structured way of working.
- Enjoys teamwork.
- Excellent written and oral communication skills, with the ability to create inspiring copy.
What we offer: An awesome team
A permanent contract (that can be useful in life)- ️ Flexible working environment (2 days home office per week + up to 4 total weeks additional flexibility during the summer period and in December to work fully remotely)
Lunches will be provided at the office for you to enjoy with your colleagues
International teams and a multicultural environment spanning 10 offices across Europe
Highly inclusive working environment
- ️ Lifestyle benefits that can be used to reimburse expenses related to physical and leisure activities, family support, travel etc
Free access to the Calm app to help you build resilience wherever you are in your mental health journey
Dedicated parental leave and caregiver leave policies (12 weeks fully paid)
Life & Disability Insurance at no cost to the employee
Attractive pension plans
Amazing offices with dining, a coffee point on each floor, and leisure area
Team building events
If you are the right person and you are thrilled to join The Fork don't miss this chance and apply... we are waiting for you!
We believe that we are better together, and we welcome you for who you are. We endeavor to ensure that everyone - regardless of ability, age, socio-economic &cultural background, ethnicity, faith, gender, gender expression, gender identity, ideology, national origin, race, sexual orientation, marital status, or any
characteristic protected under applicable law -has the opportunity to reach their full potential. At The Fork, we want you to bring us your unique perspectives and
experiences, so we can collectively continue disrupting the restaurant industry and go from good to great.
The Fork is committed to a fair recruitment process. If you have special needs and require reasonable support during your application, interview, or participation inthe selection process due to health conditions or disability, please direct your inquiries to Accessible Recruitment@The Fork.com. Our HR team will review the
request and respond accordingly.
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